March 12, 2012

EAST LANSING, Mich. – Publicom, Inc., a full-service marketing communications firm, has promoted its longtime design chief, Laura Shehan, to the position of vice president, creative director.

In her enhanced role, Shehan will provide management direction to the company’s creative team and oversee “aesthetic perfection,” according to Publicom President Lisa O’Connor.

“In addition to her discerning eye for design, Laura’s more than 25 years of creative experience in wide-ranging industries spanning local, national and international markets have made her a very versatile designer, one very attuned to providing the highest possible quality and value in creative services,” O’Connor said.

A lifelong native of the area, Shehan currently resides in Clark Lake. She holds a bachelor’s degree in graphic design from Michigan State University and has won numerous ADDY awards for her work from the American Advertising Federation. She also has national service industry and creative industry awards to her credit.

Founded in 1979, Publicom Inc. is an integrated marketing communications firm specializing in brand development and on-brand behavior for service companies throughout the nation. Publicom provides strategic planning, marketing research, advertising, creative services, media planning services and public relations counsel to clients in a variety of service industries including health care, finance, insurance and education. To view a portfolio and for more information about the Publicom team, visit

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